Women in Sport and SNAP Sponsorship
The YCB are proud to announce a powerful new collaboration with Women in Sport and SNAP Sponsorship – working together to transform opportunities for women and girls in cricket.
24% fewer girls play team sport compared to boys – despite significant public investment in sport.
While women’s sport is finally gaining visibility at the elite level, the grassroots – where lifelong participation begins – remains underfunded and under-supported.
If we want a future where every girl has the chance to play cricket, we must invest in them today.
Women in Sport is the UK’s longest-standing charity championing gender equality in sport. Their research and advocacy are changing the game for women and girls across the country.
SNAP Sponsorship are a dynamic platform driving real investment into grassroots sports. SNAP is helping clubs connect with sponsors who believe in the power of sport to change lives.
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